Does Coaching Really Make a Difference?
Yes! As long ago as 2009, around 90% of organisations were using coaching and the trend continues upwards (https://bit.ly/AspireMCL021). The most common uses include leadership development (23%), enhancing good performance (23%) and improving poor performance (20%). But does it really deliver? According to a study by The Association Resources Centre and PWC (Starr, J. The Coaching Manual, Pearson Education Ltd., Harlow, 2011, p.7), coachees reported the following improvement